Building Customer-Centred Organizations

The management blog that helps you

Design extraordinary customer experiences
Transform your culture, develop leaders, build teams that get results
Create your strategy, design reliable systems, built for scale and innovation

If you only get these 3 things right in your organization...

1

Understand your customers

and design human-centered experiences

2

Develop your people

and design high-performing organizations

3

Build reliable systems

and get results consistently and predictably

1

Understand your customers

and design human-centered experiences

2

Understand your people

and design high-performing organizations

3

Build reliable systems

and get results consistently and predictably

Featured

Unlocking Fast-Phased Innovation by Better Managing the Knowledge We Have

Bite-Sized Knowledge Base

Actionable Insights, Tools, Frameworks and Mental Models

Understand Your Customers

💡Concept

VUCA! “It’s crazy out there…”

Business Environment, Complexity, Innovation, VUCA

Static Business Plan versus Dynamic Business Model — The Difference and Why It Matters

Business Model, Innovation, Startup, Strategy

💡Concept

Unlocking Fast-Phased Innovation by Better Managing the Knowledge We Have

Innovation

🔧Tool

Not All Business Owners Are Entrepreneurs

Entrepreneurship, Innovation, Startup

💡Concept

Three Risks to Consider as a Startup Founder

Design Thinking, Innovation, Startup

📜Research Paper

Should I Quit My Job When Starting a New Business? — Notes on Hybrid Entrepreneurship

Founder, Innovation, Startup, Teams

💡Concept

Defining Innovation

Disruptive Innovation, Innovation

💡Concept

The Three Types of Innovation

Disruptive Innovation, Innovation

💡Concept

What is Customer Development?

Customer Development, Innovation

Sort by…

User Research

Consumer Behaviour

Creating Value

User Research

Consumer Behaviour

Creating Value

Organizational Strategy

Social Entrepreneurship

Creating Value for Customers

Customer Development

Behavioural Economics for Business

Lean Startup

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Actionable

You can put your knowledge into practice straight away. Full of real-life examples cheat sheets and playbooks for real-life action. You will be familiar with dozens of actionable tools and practices that you can put to work straight away.

Science-based

You will get familiar with today’s most effective and widely used concepts; while also examining the latest scientific literature. The course is based on hundreds of research papers, books and other publications.

Practical

You will learn huge concepts in a manageable and easy-to-remember way. The course is practical, broken down into bite-sized materials. It offers concrete suggestions for concrete situations.